"If you are going to San Francisco..."

I've been told I'm a major homer. I love my city and get teased about how I missed my true calling as a San Francisco tour guide. I don't know about all that, but Brian and I get asked some of the same questions all the time: where should I eat? where should I shop? where should we go with kids...? I am finally getting my act together and creating my list of favorites!! This will be ever-evolving. There is too much goodness to fit in one small blogging page... here goes my official version #1 (ps. pics are in random order from all over the city) I picked some popular neighborhoods to start, but I'll try to get the others up and running soon:



Spent a lot of my childhood/youth around the Mission. Mexican influenced, hipster's paradise, foodie & boutique central. So much love for the mission... hard to keep this short.

Taquerias: El Toro{value} ||La Taqueria{hyped/small/classic} ||Papalote{california fresh/best salsa everr} 

Foodies: Tacolicious || Dosa || Tartine || Bi-Rite || Farina || Delfina ||

Sweets: Kings Bakery || Bi-Rite || Tartine

Shopping:  Therapy || Pot + Pantry ||  

For the Kiddos: Dolores Park || Paxton Gate ||

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Marina/Cow Hollow

My grandpa was a sailor and parked his boat in the marina, so my childhood has fond memories of foggy mornings taking the boat out for a day on the water. For the prettiest walks by the water, great shopping, and arguably the best burger options, go to the marina. 

Foodie: Marengo (my favorite) || Umami Burger || Roam Burger || Delarosa || Tacolicious || 

Sweets:  Kara's Cupcakes || Susie Cakes

Shopping:  Ambiance || Heritage Row || Urban Outfitters || Marine Layer

For the Kiddos: Sprout || Giggle || Moscone Park ||  Janie & Jack || Bubble

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Pacific Heights

a little fancy, a little pricy, but the VIEWS... oh the gorgeous views...

 {see posts ONE & TWO about PacHeights}


Bites: Woodhouse Fish Co. {crab roll} || Bun Mee || Roam Burger {tejano!} || Jackson Fillmore {tortellini}

Sweets: Sift || Sweet Francisco

Shops: Nest || Benefit Beauty || Jonathan Adler || Crossroads {for thrifting} || Kiehl's || Alice + Olivia etc etc... just walk Fillmore and it's endless.

For the Kiddos: Alta Plaza Park || Lafayette Park || Mudpie 


Hayes Valley

Foodies:  Chez Maman || Bar Jules || Dobbs Ferry

Sweets: Smitten Ice Cream  || Chantal Guillon || 

Shopping: The Bold Italic || Lavish

Kids: Fiddlesticks || Patricia's Green (tiny playground)

Beauty: Lux SF

Noe Valley

Foodies: Firefly || Chloe's || Lovejoy's || Pomelo

Specialty: Olive This Olive That

Kids: Seward Park (Cement Slides!)


North Beach

We love North Beach. It's always pretty busy, full of charming little cafes and shops, and home to some of our favorite places to grab dinner- with kids and without! 

Bites: Tony's Pizza || Don Pisto's || The House ||  

Sweets: XOX Truffles ||

Shops:  Park & Pond || Lola || Therapy || (all three shops sell baby/kid products too!)

For the Kiddos: Washington Square Park || Michaelangelo Park (technically russian Hill but close to North Beach)



Russian Hill


Young area with plenty of people, boutiques, yogurt, and FOOD. We particularly love stopping at Bob's donuts when we're in the area, and getting whatever is warm for $1... it'll melt in your mouth. Mmm.

Foodies:  Nick's Crispy Tacos || Aux Delices || Za Pizza || Zarzuela || 

Sweets: The Loving Cup || Swenson's || Batter Bakery || The Candy Store

Shopping: Picnic ||  Capulet